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Facebook Changes Algorithm to Reduce Clickbait

Facebook researchers analyzed thousands of headlines posted to the social network to reduce the amount of clickbait in your newsfeed.

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Branded Content vs. Pre-Roll Ads

A Nielsen study reveals three main takeaways on how branded content is more effective than pre-roll advertising.

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Why Should Your Business do Content Marketing?

Customer are choosing to opt out of advertising whenever possible, Content Marketing can provide better ROI at a fraction of the cost.

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